Xiaomi enters the EREV segment with the Sky Nomad series

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Xiaomi has confirmed that the Sky Nomad, sold as Xiaomi Pengcheng in China, is a new extended-range electric vehicle (EREV) product line rather than the standalone sub-brand that many expected, positioning it as a brand new series that will sit alongside the SU7 and YU7. The first model, internally codenamed Kunlun N3 and scheduled to be released as N90 in 2027, is a full-size SUV built on an all-new platform that Xiaomi calls Kunlun architecture. The move effectively moves Xiaomi away from its 2024 starting point as a pure electric vehicle (EV) brand. The 1.5-litre turbocharged engine will act solely as a generator for the N90, feeding a battery pack of approximately 70 kWh for a pure electric range of 400-500 km and a combined range of more than 1,500 km. Chief Executive Lei Jun framed this approach as targeting a completely separate consumer base from the more enthusiast-focused SU7 and YU7 product lines. The N90 is more than 5.3m long on a 3.1m wheelbase and has many different features: swiveling front seats, a sliding center console that transforms into a bar counter, and a modular cabin that Xiaomi says can become a studio, cafe, meeting room or family play area when parked. Five- and seven-seat layouts are planned; the latter also includes a built-in rooftop tent for China’s outdoor camping boom. Pricing is expected to start around CN¥200,000 (US$29,400); This will place the N90 directly below its closest local rival, the Li Auto L9 and Huawei-backed Aito M9. These two brands cumulatively accounted for seven of China’s ten best-selling SUV EREVs in 2025. The battery pack is larger than many fully electric vehicles on sale today, including Tesla’s base Model Y in China; By the way, its price is 263,500 CN Yen. The use of Xiaomi N90 Sky Nomad EREV as a measure can prove timely given dynamics in China’s intensely competitive automobile market. Xiaomi delivered only 185,055 vehicles in the first half of 2026; That’s roughly a third of its 550,000-unit target for the year. This means deliveries in the second half need to effectively double to achieve targets. Of course, the N90 won’t reach consumers until 2027, making it a moot point for this year; The automaker will instead rely on the revamped SU7 to boost sales. The N90 could also be a boon for Xiaomi’s expansion plans; The automaker has been laying the groundwork for entry into Europe since opening an EV research and design center in Munich and registering the SU7 Ultra as a test vehicle on European roads; full market launch will be in 2027. Conventional wisdom suggests that the EU’s regulatory bias will push pure electric vehicles such as the YU7 GT and SU7 to lead this launch. Local incentives and tax subsidies for the adoption of electric vehicles could eliminate plug-in hybrids (PHEVs) and EREVs such as the N90 entirely, canceling the EU’s compensatory tariffs that specifically target BEVs. This is the same regulatory gap that is currently accelerating D’s push into PHEV exports across the continent. It has already been proven that European consumers are quite positive about partially electric options: PHEVs are up 33% in the first quarter of 2026 compared to the previous year, and hybrids are up 10.4%. The decision to keep Sky Nomad under the Xiaomi brand, rather than using it as a standalone brand, shows that the automaker is confident that it can make two distinct identities work – driver-focused BEVs and family-focused EREVs – without dilution. But the more pressing test is domestic: Whether a car this large and entering so late into a segment already dominated by two rivals can produce the volume Xiaomi needs in the second half of the year.

Automobile Magazine – English News

Source link 2026-07-10 10:04:00

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