As digital transformation accelerates in the used car market, Borusan Next and Sigortayeri.com have announced a new partnership aimed at simplifying the vehicle purchasing journey. Through the new integration, users will be able to access traffic and comprehensive insurance offers instantly on a single platform during the car buying process.
Powered by Sigortayeri.com’s infrastructure within the Aktif Bank ecosystem, the collaboration is designed to make insurance procedures faster, easier, and more user-friendly. Customers will have the opportunity to compare offers from multiple insurance companies on one screen, saving time while completing transactions through a secure digital system.
With the new service, one of the most critical stages of vehicle purchasing — issuing an insurance policy — can now be completed instantly without the need to switch between platforms. The companies aim to deliver a more seamless and efficient customer experience through the integration.
“We continue to deliver user-focused solutions”
Sigortayeri General Manager Ali Gülcan said the partnership represents an important step toward making vehicle purchasing processes more accessible and convenient for users.
According to Gülcan, customers will be able to complete traffic and comprehensive insurance procedures in a more practical and transparent structure, while instant insurance offers will allow them to quickly find policies tailored to their needs through a single screen.
He added that the company will continue developing next-generation services in line with its vision of becoming “Everyone’s Sigortayeri.”
Borusan Next targets an end-to-end mobility experience
İlker Baydar, General Manager of Borusan Automotive Used Vehicle Platform, stated that the company aims to transform the second-hand vehicle purchasing process into not only a secure but also a seamless and comprehensive experience.
Baydar noted that, thanks to the collaboration with Sigortayeri, users will be able to access traffic and comprehensive insurance offers quickly at the point of purchase and complete their decision-making process entirely within one platform.
Emphasizing their customer-focused partnership strategy, Baydar said the company’s goal is not only to sell vehicles, but also to provide a secure, fast, and integrated mobility experience.
