Super Bowl and F1, not just Cadillac: Hamilton and Leclerc also present

The Super Bowl event The final of the championship of the American football league – the Super Bowl – is a real event capable of stopping the United States: just think that yesterday something like 134.5 million viewers tuned in on NBC, an all-time record.
And this translates into a real rain of dollars to grab thirty seconds of commercials that offer unparalleled visibility, for figures even exceeding 10 million.
The Halftime Show then, the concert lasting about a quarter of an hour at the halfway point of the game, has always had very important guests (from Michael Jackson to Madonna, passing through Bruce Springsteen, Eminem and Lady Gaga) and is always a central moment of American public debate – and in 2026 it was President Donald Trump who thundered against Bad Bunny’s performance. F1 and the Super Bowl In the video shown by journalist Vincenzo Landino on But also Lewis Hamilton and… Charles Leclerc Seven-time world champion Lewis Hamilton was present in the stands – a few days before the tests in Bahrain which will start on Wednesday – in good company.
The presence of the Ferrari driver did not go unnoticed, given that it was the first public outing with his new partner, Kim Kardashian – after the many gossip about the couple. And Charles Leclerc was also there at the Super Bowl, but not physically present but as a participant in a promotional spot for the 30th anniversary of Pokemon – together with, among others, Lady Gaga and Lamine Yamal.