Subaru of America, Inc. (SOA) today reported 49,125 vehicle sales for February 2025, a 4.1 percent increase compared to February 2024 (47,189). February also marked the 31st consecutive month of month-over-month sales increases for the automaker.
Jeff Walters, President and Chief Operating Officer, Subaru of America, Inc.: “When it comes to meeting customer needs and building loyalty, Subaru retailers match the safety and reliability of our award-winning vehicles with their integrity and commitment to being More Than a Car Dealer. With the recent debut of two new hybrid vehicles, Forester and Crosstrek, we’re thrilled to expand our lineup. At the same time, we remain dedicated to the Love Promise and fostering strong relationships within our communities.”
Forester maintained its position as the top performer by volume with 14,347 vehicle sales, and Crosstrek sales followed closely behind with 12,818 vehicles sold in February. Outback sales also remained strong with 11,601 vehicles sold. In addition to these sales volume leaders, Solterra also continued to see sales growth, achieving its best February ever, up 187 percent over the previous year.
Troy Poston, Senior Vice President of Sales, Subaru of America, Inc.: “As February sales resulted in a 31-month streak of consecutive growth, we recognize the exceptional efforts of our retailers. When customers know how to get the most out of their new vehicles, we build a stronger, lasting connection with the Subaru family that resonates long down the road.”
