Strong Landing from IVECO to the Anatolian Side

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IVECO, one of the world’s leading commercial vehicle manufacturers, further strengthens its effective growth in the Turkish market and its goals of expanding its service network with its strategic cooperation with HASER MOTORLU TAŞITLAR, one of the experienced logistics companies of the sector. As the first step of this important cooperation, the modern IVECO Sales and Service point was opened with a magnificent ceremony on the Anatolian Side of Istanbul, in a region seen as the center of transportation and logistics companies.
IVECO Asia, Australia and New Zealand Regional President Michael May and HASER MOTOR VEHICLES Authorized Dealer Owner İsmail Ercan made opening speeches at the opening ceremony. At the ceremony, IVECO Türkiye General Manager Hakkı Işınak and Gebze Chamber of Commerce President Abdurrahman Aslantaş, who attended the opening, also made a speech.

IT WILL STAND OUT AT THE CENTER OF LOGISTICS
IVECO’s new service point is located at the center of the logistics processes of Istanbul and Türkiye. This modern facility, designed to meet every need of customers under one roof, has 2,000 m² of closed and 2,400 m² of open area. This comprehensive structure, which has the capacity to serve 30 vehicles simultaneously on a daily basis, aims to provide sales and after-sales services at the highest standards for IVECO’s entire product range.

I, who made a speech at the ceremonyVECO Regional President Asia, Australia and New Zealand Michael Mayexpressed his satisfaction with this important step taken in Türkiye. Stating that Türkiye has great potential for IVECO as one of the world’s most dynamic commercial vehicle markets, he stated that they are excited to cooperate with a strong and experienced partner in its field such as HASER MOTORLU VEHICLES. He emphasized that the new facility opened in a strategic logistics center on the Anatolian Side of Istanbul is an important step in terms of IVECO’s growth targets and strategy of being close to the customer. He stated that HASER’s strong presence in the region and its customer-oriented approach, combined with IVECO’s innovative product range, reinforced his belief that they would offer a superior service quality in Türkiye. He also underlined that this strategic cooperation is a concrete indicator of IVECO’s trust in the Turkish economy and logistics sector.
COMPREHENSIVE SERVICE UNDER ONE ROOF FAST SOLUTION
HASER MOTOR VEHICLES Authorized Dealer Owner İsmail ErcanReferring to the importance of cooperation, he stated: As IVECO HASER MOTORLU VEHICLES, we are proud to serve the Turkish automotive industry. This valuable collaboration with IVECO is an important step in our vision of offering the most comprehensive and fastest solutions to our customers under one roof. We combine IVECO’s globally accepted commercial vehicle expertise with HASER’s service quality. Today, we believe that with the new facility we opened in this region, we will raise the standards in the sector and transform the power of both brands into a strong synergy.
Many guests and customers, as well as the industry press, attended the ceremony, where IVECO presented a plaque to HASER MOTORLU VEHICLES in memory of the day.
After the plaque presentation IVECO Türkiye General Manager Hakkı Işınak He made the following statements: IVECO is a rapidly growing dynamic brand in Türkiye. This rapid growth shows that we need to be closer to our customers and, accordingly, bear an important responsibility. We focus on maximizing customer experience, especially in such a strategic region that is considered the center of the logistics industry.
We attach great importance to the experience we offer to customers who come to our showroom and service, both during the sales process and after-sales services. This strong cooperation we have established with HASER MOTORLU VEHICLES is an important indicator of our investment in our quality processes and the growth of our service network throughout Türkiye. I would also like to emphasize that investing in people is as important as investing in buildings. Because the real power that moves a brand forward is human resources. In the developing world order, investments in human resources are the most valuable and priority investments. This issue is an important cornerstone in completing our vision of the IVECO brand and strongly supporting our dynamic structure as we continue to grow. HASER’s dynamic structure and customer-focused approach match well with our brand. We would like to take this opportunity to thank HASER again.
Lastly, Gebze Chamber of Commerce President Abdurrahman Aslantaş stated that the facility is an important investment for the region and wished it good luck.
Both companies reiterated their great excitement about this important collaboration. Designed as a meeting point for customers and capable of responding to different solutions, this collaboration is being implemented as a part of IVECO’s aim to increase customer satisfaction, improve accessibility and raise standards in after-sales services.

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