American Honda Overcomes Changing Market Conditions to Post Strong October Sales Results

American Honda sales totaled 111,095 units in October, keeping year-to-date sales up 3.6% despite changing market conditions. The Honda and Acura brands relied on strong sales of all-new vehicles, well-balanced across light trucks, passenger cars and record sales from electrified models. 

Honda

Honda brand totaled 100,030 in October sales – surpassing the 1 million mark in the 10th month of the year, up 3.8% YTD, with strong sales across the lineup, including passenger cars, light trucks and electrified models.

Led by record October sales of the all-new Passport, Honda light truck sales posted their 9th straight month over 65,000 units.

All-new Passport had a record October (4,717), up 85.1% YoY, with TrailSport models at over 80% of mix.

CR-V again led all Honda models in October (31,696 units), with hybrid sales over 52% of sales mix.

HR-V (11,129) and Pilot (9,845) enjoyed strong months, while Ridgeline (4,086) and Odyssey (5,448) posted increased October sales.

Honda passenger car sales totaled 32,303 units, led by Civic with 17,907 units – with Civic hybrid over 36% of model sales – and Accord sales of 14,396 units, with hybrid models representing over 44% of model sales.

Honda October sales of electrified vehicles totaled 30,471 units (30.5% of brand sales), setting a new record for the month.

Acura

Acura brand sales totaled 11,065 units in October, with 2025 sales up 2.2% year to date, topping 110,000 units YTD. The all-new ADX enjoyed its best month ever (2,721), with the gateway duo of Integra and ADX reaching combined sales of 4,600 units, and MDX and RDX had their best sales months since May.

Acura SUV sales totaled 8,530 units in October, up 7.6% YTD.

Acura ADX, the brand’s all-new gateway SUV, set a new monthly record of 2,721 units in October, capturing a segment-leading share of the premium compact crossover segment.

MDX and RDX sales combined for 5,784 units in October.

Acura sedan sales topped 2,500 units with Integra sales of 1,879 units in October, its best month since April, as it continues to lead its segment.