The company demonstrates its long-term confidence in Türkiye with its new term growth strategy and investment vision.
FUCHS Lubricants, one of the global players in the lubricants industry, shared its new term strategy, growth vision and future targets in Türkiye at the special press meeting held in Istanbul.
FUCHS Lubricants Türkiye General Manager Ahmet Oral At the meeting hosted by the company; He shared his technology-oriented approach, sustainable growth targets, Türkiye’s strategic role in the global organization and the new era road map with members of the press.
Speaking at the press conference, FUCHS Lubricants Türkiye General Manager Ahmet Oral stated that Türkiye continues to be one of the strategic growth markets for FUCHS Lubricants and made the following evaluation: “Turkey continues to be one of the strategic growth markets for FUCHS Lubricants. Our production facility in Izmir Aliağa, our technical infrastructure, expert human resources and export power are among the most concrete indicators of the trust we have in Türkiye. We will continue to serve our customers with the same understanding of quality, the same technical expertise and our strong field organization in the new period.”
As an independent global technology company operating in more than 50 countries around the world and focusing entirely on lubricant technologies, FUCHS Lubricants operates in a wide range of areas, from automotive to heavy industry, from production technologies to the energy sector.
Regional powerhouse with Izmir Aliağa facility
FUCHS Lubricants Türkiye produces automotive and industrial lubricants in its modern production facility in Aliağa, Izmir. Company; While it continues its activities with its more than 250 employees, technical expertise and strong customer infrastructure, it exports to more than 50 countries.
The company sees Türkiye not only as a strong domestic market; It also positions it as a regional growth, engineering and technology center.
Focus on technology and sustainable growth
FUCHS Lubricants’ priority growth areas include technology-oriented products, sustainable solutions, digitalization and high value-added special products. Also at the press conference; It was reported that studies on future technologies such as e-mobility, thermal management systems and new generation special fluids are continuing.
Stating that the company’s approach is not only based on product sales, Ahmet Oral stated that offering application-based solutions, technical expertise and long-term business partnership to customers is the basic approach of FUCHS Lubricants.
Preparing for the 100th anniversary with the FUCHS100 strategy
Founded in Germany in 1931, FUCHS Lubricants is preparing to celebrate its 100th anniversary in 2031. With the “FUCHS100” strategy announced in this context, the company aims to strengthen its road map for the future by focusing on three main areas: growth, sustainability and human focus. Turkey is positioned as one of the important growth centers of this strategy.
Automobile Magazine – English News
Source link 2026-06-03 21:53:00
